Sofitel in Al Khobar ... American Walnut graces the floors.

AL SUWAIKET-BERRY Floor, the flooring division of Al Suwaiket Support Services, has started installation of exclusive flooring solutions at the Dhahran Tower, which will boast solid wood flooring derived from Canadian maple.

“We are begun installation of solid wood flooring from Canada’s PG Model, which is being used in the prime areas of the apartments, as well as the squash court, the gymnasium and aerobic area,” says Ramesh A, the manager of the flooring division. “It is one of our largest orders and involves a number of challenges in terms of its environmental specifications, the time frame for installation, and the quality and the workmanship stipulated for the project.”

For the project, 20-mm-thick, fire-retardant solid wood flooring will be installed within the next two months, he adds.
Solid wood flooring is generally  used worldwide for multi-purpose halls, squash courts, gymnasiums as well as in restaurants, hotels and residences, he says. It comes in a thickness of 20 mm and with a 25-year warranty from the manufacturing company. Apart from PG Model, the company also offers solid wood flooring from Canada’s Canquest Pacific.

Tuwaijiri ... assurance of the highest quality.

Al Suwaiket-Berry Floor is one of the oldest flooring dealers in the GCC region with more than 15 years of experience in the industry.

“Our products and services are of highest quality and standards,” says Abdulla Al Tuwaijiri, general manager of Al Suwaiket Group. “We believe in giving our customers premier quality products, services and cost-effective solutions, thus ensuring a long-term business relationship with them. We combine local experience with European technology to provide the latest quality flooring products. Our organisation is driven by a focus on ensuring utmost customer satisfaction and on-time delivery.”

The Al Khobar-based company, which is a representative of France-based Berry Wood, offers a comprehensive selection of floor coverings ranging from solid wood flooring, parquet and laminates to carpets and PVC (polyvinyl chloride) flooring. It also undertakes special projects for design flooring in wood and carpet.

“We have strived towards maintaining the highest standards in our products and services, which has earned us the loyalty of our customers across the kingdom,” says Siddeek Ahmed, divisional manager of Al Suwaiket Support Services.

The company has gained a reputation as a dependable flooring contractor and business partner and is constantly working towards its goal of enhancing the lifestyle of its consumers through its dedicated workforce, products and services and by setting benchmarks in the industry, he adds.

Laminates
Laminates offered by the company come from Berry Floor, Belgium, which has introduced the lock or click system. Available in thickness of 7, 8 and 11 mm, the laminates come with a 25-year warranty. “They are anti-bacterial in nature, consist of high-definition fibre, and are heat-, scratch- and water-resistant. Laminates also prove to be very beneficial in decorative work,” he says. “Berry Floor laminates, with their varied designs, suit every style of decoration, creating a warm and cozy atmosphere,” says Ramesh.

Ahmed ... loyal customer base.

Parquets
The flooring division offers semisolid/parquet flooring from Berry Wood, France, Tradenet (Singapore), Mastimber (Malaysia), Panaget (France) and PG Model.

“Semisolid/parquet flooring helps create a warm, elegant and inviting interior,” he says. “These solutions enhance overall performance; improve the clipping facility between boards; reduce time required for laying; increase the strength of interlocking system; reduce sound transmissions between rooms; and guarantee enhanced surface appearance. The flooring comes with a warranty of 15 to 20 years.”

Decorative parquet, meanwhile, allows for personalising floors, including the creation of original patterns integrated in mosaics and traditional parquets. Parquet, orders, corner pieces and roses of solid wood all come in natural colours, ready to be laid in the simplest to the most sophisticated combinations.

Also offered is a range of design parquet tiles from Teka designs from Austria, which can be installed floating or glued down.

PVC flooring
Available in a variety of colours and patterns, PVC flooring is widely used in areas that demand high standards of hygiene, and easy installation and maintenance. This type of flooring is now gaining wider application with designer flooring also being available. The company imports PVC rolls and tiles from LG Flooring (Korea) and Polyflor (UK).

Ramesh ...”one of our largest orders”.

Carpet flooring
Al Suwaiket offers carpet flooring from Burmatex (UK), Lano (Belgium) and Classic Carpets of the UK. These carpets boast superior design and high standards of manufacturing expertise while creating luxurious ambiances with texture and lustre in various blends of fibre, printed, tufted, and tufted Axminister, Wilton and hand-tufted varieties, he says.

Raised flooring
Al Suwaiket has three major suppliers of raised access flooring – BES (Malaysia), Jansen (Belgium) and RMF (Australia).

Access flooring is now the benchmark for all modern workspaces, Ramesh says. It can be used in general office areas, data centres, computer training rooms, classrooms, equipment and plant rooms, laboratories, switch control and telecommunication rooms, and industrial and manufacturing plants.

The product can be categorised into two types: one with wooden composition and the other with concrete. The surfacing material can either be high-pressure laminate, PVC or carpet, depending on the customers’ choice.

Synthetic grass flooring
Al Suwaiket markets synthetic grass flooring solutions from Orotex (Belgium) and Astroturf (US).

“Astroturf synthetic surfacing was developed to closely resemble natural grass to provide a year-round green-surfacing material,” says Ramesh. “This type of flooring can be used in balconies, verandas, terraces, swimming pools, Jacuzzis, saunas, pleasure boats, mobile homes and for landscaping in gardens, public green areas, playgrounds and public spaces; and in restaurants, and hotels.”

Hyundai showroom ... Al Suwaiket project.

Accessories
Apart from its diverse flooring solutions, Al Suwaiket-Berry Floor provides a range of accessories including skirting, beadings and profiles for virtually every application, flooring and all types of finishing, and L-shaped, transition, adhesive and corbel profiles.

These products are manufactured by Berry Wood, Stikatak (UK) and FN (Austria), with more than 1,000 different models being available in a large variety of wood species and colour shades.

Al Suwaiket Support Services is part of Mubarak Abdullah Al Suwaiket Group, which is involved in various business activities in Saudi Arabia and is amongst the top ranked companies in the country with interests in petroleum, oil and gas, construction, real estate, hotel, catering and services-oriented activities, legal consulting, trading, travel, agricultural and educational services.

Al Suwaiket-Berry Floor has executed a number of prestigious projects that include offices, showroom, hotels, hospitals, and villas and palaces. Some of the prominent hotel projects it has been involved with in the Eastern Province include the recently-opened Sofitel in Al Khobar, for which it provided American Walnut flooring; the new extension to the InterContinental hotel in Al Khobar, which features special French flooring – one of Al Suwaiket’s specialities; the Sheraton in Dammam and Dhahran Palace.

The company has also carried out flooring projects for offices/colleges, residential and recreational areas for Saudi Aramco, Royal Commission of Jubail and King Faisal University in Al Hasa.

“We have committed and well-experienced personnel focused on providing quality services,” says Ahmed.

To better serve its customers, the company has a division in Dubai and has opened a new showroom in Riyadh. This apart, it is in the process of widening its network shortly to include operations in Jeddah, Qatar and Bahrain, says Ahmed.