Creostudio, a Swiss architectural design company which is behind the development of The Hexagon Dubai, has recently unveiled a new concept in building design.

“The premium integrated mixed-use development incorporates a unique business ecosystem – the Real Estate Ecosystem – that sets a new standard in real estate development,” says a company spokesman.
Designed to be functional, efficient and aesthetic, ‘The Hexagon’ will offer nearly 1.6 million sq ft of premium quality commercial and residential space within the boundaries of Dubai International Financial Centre (DIFC).
The $260 million mixed-use development is slated for completion in 2007 and features five, hexagonal-shaped buildings with a 62-storey main tower.
“The Hexagon will be among the first freehold property developments in Central Dubai, and will remain one of DIFC’s most prominent landmarks,” he says.
The Hexagon design is based on an in-depth needs analysis of Dubai’s business community and distinguishes itself by its location, environment and concept.
“Most real estate projects are designed to satisfy the needs of a limited group of tenants, thus creating a landscape dominated by isolated office towers, hotels, and residential buildings. The Real Estate Ecosystem elevates a mixed-use concept to the next level by providing new real estate and business elements, which enhance, enrich and optimise the total system,” the spokesman explains.
“The Hexagon ecosystem sets a new standard of real estate development by maximising long-term value through a balanced mix of real estate elements ‘feeding’ off each other. A primary user will utilise the ecosystem and becomes a customer of the secondary and tertiary infrastructure.”
Says Markus Giebel, director of Hexagon Holdings: “Creostudio’s design of the Hexagon takes functional efficiency to a new level. The shape and layout of the buildings combine to form an ecosystem in which the different elements – luxury residences, quality serviced apartments, smart offices, a five-star boutique hotel, an executive education centre, a private business club, a health clinic, high end retail and restaurants – enjoy a symbiotic relationship and together create an elite professional environment.”
The office floors are designed to provide tenants with unparalleled levels of privacy, ease of access and security. All elevators in the main office floors will open directly into the offices, eliminating unproductive public hallways. Offices will also have private elevators accessible only to authorised users. The integrated security management and access control systems will provide the highest level of ‘invisible’ security through a combination of smart proximity cards and biometric identification. The executive education centre, adjacent to the networking lounge, will house world-class executive educational institutions, professional service firms, business associations and a business club. Meanwhile, the five-star boutique hotel will provide the highest level of efficient service and luxury to its guests.
The investment club, set 250 m above ground at the pinnacle of the main tower, will house a private members-only business club with exclusive meeting and dining facilities.
Creostudio’s key differentiator is its all-encompassing, holistic approach to real estate development. Through the design of The Hexagon, the firm has ensured that the project is positioned as one of the most prestigious real estate developments in the Middle East.
“Creostudio specialises in providing innovative, targeted solutions to meet the demanding needs of an elite client base,” said Kaveh Rahmani-Kia, general manager for the Middle Eastern operations of Creostudio. “Every project is different. We therefore begin each engagement by focusing on the unique requirements and objectives of the local community. We then assign a dedicated team of designers, engineers, and business professionals to tailor their designs to enhance and support the achievement of maximum value creation for its clients.”
“Real Estate Ecosystem takes real estate development in the 21st century to another level of value creation for investors, says Giebel. “Our relationship with Creostudio has enabled us to realise and capture a truly exceptional value creation opportunity with The Hexagon Dubai. The Hexagon is definitely the starting point of a series of Real Estate Ecosystem developments that we shall execute worldwide with Creostudio,” he concludes.