
Established as the regional hospitality industry’s meeting place, The Hotel Show is set for a 30 per cent increase this year occupying seven halls at the Dubai World Trade Centre when it opens from June 4 to 6.
Companies from 31 countries have already signed up to exhibit at the show, organised by dmg world media Dubai – including debutants Mexico, Japan and Norway. A growing number of local firms will also take part to showcase their products in an increasingly quality-driven and competitive market.
According to The Hotel Show project manager, Maggie Moore, the result has been a spectacular growth in exhibitor interest from around the globe: “Traditional source markets such as Spain, Portugal and France have all increased their presence at the show, but we are also confirming bookings from countries such as Poland, Russia, Tunisia and Turkey, for example, and we are negotiating for more country pavilions which will enhance the international aspect of the show.
“There has been a strong local response not only from established players in the UAE, but also regional heavyweights from Egypt, Jordan and Saudi Arabia.”
In addition to interiors suppliers, The Hotel Show will see significant growth in exhibitors targeting the service side of the industry, such as recruitment and technology, said Moore.