Alshaya Trading – a leading distributor of world-renowned European and American brands in sanitary ware, kitchens, tiles, accessories and a range of other products – says is servicing its customers across the Gulf region by providing them with an unmatched line of quality products.

“With an operational history of over 100 years, Alshaya has bases in Kuwait, UAE and Saudi Arabia, and has supplied the most-sought-after sanitary ware brands to some of the most prestigious projects in the region,”  says Ananth Narayan, Alshaya’s regional manager.
The company, which runs its UAE operations through its regional office in Dubai and branch office in Abu Dhabi, has three showrooms displaying an extensive product mix which not only offers reliable utility but is also a statement of the individual personality and aspirations of its clients.
Growth has been the buzzword at the company over recent years and Alshaya has recorded double-digit figures during the past year. “We are sure the market will experience further growth. The pace of the construction is yet to slow down and the projects segment of the market will further boom which is a plus point for establishments such as Alshaya,” Narayan explains.
“We expect our growth to continue as many new projects of gigantic proportions are coming up and we have a fair chance of grabbing our share of success in the years to come,” he adds.
The company boasts an impressive list of principals including Keramag, Kludi, Bobrick, Keuco and Galatea from Germany.
Keramag – which is headquartered in Düsseldorf – is a leading German manufacturer of sanitary products as well as public and commercial wash and toilet facilities. “In line with the trends in the market and to enhance the choice of products available to clients, we have added a new variety to our repertoire such as the sanitary ware suites F-1 and Joop – designed by the renowned Porshe Design and Joop Living Hamburg, exclusively for Keramag,” he says.
Kludi is another leading German brand represented by Alshaya.
“Kludi’s range of mixers offers timeless modern designs and comprise high-quality materials in exquisite finishes that distinguish its bathroom fittings from the rest,” Narayan comments. “Its spectacular range offers maximum user comfort with water and energy-saving functions and thermostat technology for more safety and easy care. “There is something to meet every conceivable requirement – from environmentally conscious individuals to families with children. Kludi fittings adapt perfectly to any bathroom,” he points out.
Bobrick has been designing and fabricating high-quality washroom accessories since 1906. “The company has a reputation for excellence in product design and quality, reliable service and exceptional value. Architects, building owners, and contractors in 75 countries around the world use Bobrick accessories and we are happy to be associated with them,” Narayan continues.
Alshaya also offers Keuco’s full range of bathroom accessories, furniture and fittings, which combine traditional metalwork with woodwork techniques. Perfection in the company’s advanced production technology and its unequivocal commitment to manufacturing products of the highest quality has helped Keuco win worldwide repute, he points out. It was this high quality and design that earned the company the Design Awards 2000 for the Keuco Plan collection and the Red Dot award in 2004 for the Royal T2 mirror cabinet.
Alshaya also represents Germany’s Galatea, which has been producing high-quality bathtubs catering to those with an eye for individuality for over 125 years.  
“We, at Alshaya, spare no effort in satisfying our customers and have become a one-stop for home decor offering an array of designs, shades and textures, which gives us a competitive edge in the market. Our bathroom suites and accessories provide all the right ingredients – ergonomics, technology and design,” he points out.
“We are of the firm belief that success and expansion are built on the core values of collaboration and loyalty. A commitment to nurturing long-term relationships with customers and suppliers has been the building blocks of our philosophy and will continue to be so,” Narayan concludes.