The Raghadan Group of Saudi Arabia will be back at this year's SaudiBuild, promoting "reliable paints that offer quality at competitive prices".

"The company will be participating in the forthcoming SaudiBuild 2001 as it has done in the past," says marketing director Dr Hisham Ali. "We offer a professional service and are firm in the conviction that we have the ability, strength and determination to meet our goals and missions in serving our customers better."

Raghadan Commercial Establishment was set up in 1974 and has been successfully operating in the paints business for more than 25 years. Today, it is an industry leader in paint with a strong foothold in Saudi Arabia and other neighbouring Gulf countries, as well as the Arab world.

Raghadan's scope of business covers the manufacture, import, export, supply and application of paints. "Through dedication, hard work and positive outlook of all its founding members, Raghadan has steadily grown from a relatively small but compact and efficient group into a big and prominent member in the highly-competitive world of paint manufacturing, with a multinational workforce of 500," Dr Ali says. "We have achieved a position of leadership in paints and trading business by always employing the most modern methods."

"And today, Raghadan is one of the leading paint firms in the Saudi Arabia because of the quality paint that it produces and supplies."

Besides its manufacturing facilities, Raghadan is also a leading importer of paints from various well-known suppliers such as Kansai Paint from Japan, Akzo Nobel (Levis) from Belgium, Colorificio San Marco from Italy, and Vernici Milesi, also from Italy.

Raghadan is also an official paint supplier and contractor for the Royal Family of Saudi Arabia and has worked in collaboration with top contractors such as Saudi Oger and the Binladin Group.

Raghadan has one of the largest distribution networks in the Arab world.

In Saudi Arabia, Raghadan has 10 major branches located at key cities and 80 distributors spread over the Kingdom, all stocked with its complete product range. "We aim to boost this further by appointing a new distributor every month until we reach 100," Dr Ali says.

Raghadan's profile abroad is equally impressive. In Jordan, the company has a main showroom in Amman and 20 distributors, while in Egypt it has a paint factory and showroom in Cairo backed by 50 distributors throughout the country. And in the UK, Raghadan has a regional office located in London.

"Raghadan will continue its goal to develop paints that promote harmony and safety with the natural environment while stepping up its involvement in various activities that provide a healthy and affluent lifestyle," Dr Ali says.

Raghadan will be on show at stand 733.