Stirling Hospitality Advisors (SHA), one of the leading boutique advisory institutions in the region and a subsidiary of Ras Al Khaimah (RAK) Hospitality Holding, has announced the completion of Phase One of its mixed-use Hajar masterplan project in the mountainous area of Oman.
The four-phase project was launched in June, with SHA spearheading the development across the tourism and hospitality sectors to optimise the destination’s economic potential and attract further investment.
Working together with governmental agencies, local investment groups, internationally-renowned masterplanners, and infrastructure and sustainability advisors, SHA is now initiating the second phase of the project. This includes the development of one of the ridges of the Hajar Mountains into a holistic tourist destination, highlighting Oman’s highest terrain and unique history, it added.
Stretching along the northern coast of Oman, from southwest of Muscat to the UAE, the Hajar Mountains are a six-hour drive away from Dubai.
Managing Director Tatiana Veller said: “We are delighted to be working on Oman’s stunning Hajar Mountains and developing world-class real estate and hospitality projects with internationally renowned groups.”
“We have successfully finished the first phase of the project and we look forward to continuing working alongside our partners in driving new opportunities to attract investment and connect experiences with assets to ensure overall success,” stated Veller.