TEKLA Middle East, a specialist in construction-industry related software, intends to showcase its new product, Tekla Structures, when it joins this year’s Big 5 show.

Tekla Structures is a building information modelling (BIM) software that enables the creation and management of accurately detailed, highly constructable 3D structural models regardless of material or structural complexity. Tekla models can be used to cover the entire building process from conceptual design to fabrication, erection and construction management.
Tekla Structures is one product available in different configurations and localised environments that provide a specialised set of functionality to suit the segment and culture-specific needs of the construction industry. This open solution, which supports interoperability and standardisation, can be used to interface with other existing applications, or solely as a platform to develop a customisable internal solution.
Finland-based Tekla develops and markets software products and related services that make customers’ core business processes more effective, and enable their further development and enhance their competitiveness. Tekla software products are used in building and construction, energy distribution, and infrastructure management.
“The ingenuity of Tekla’s products is in its model-based technology. Tekla is an international forerunner in this field, with decades of experience in select customer industries,” says Omar Moutlak, a marketing executive at Tekla Middle East.
The company has been exhibiting for many years now, seeing it as a good opportunity to reach out to the market and generate leads that could result in an increase in sales. “Through our participation at The Big 5 show, we hope to gain market exposure, evaluate competitor’s presence and establish our brand at the biggest construction exhibition,” says Abdelrahman Munner, also a marketing executive at Tekla Middle East.
Tekla software products, designed for professionals, are sold in the international market to clearly-defined customer segments.
Tekla has two business areas – building and construction (B&C), and infra and energy (I&E). The B&C business area develops and markets Tekla Structures software for model-based design of steel and concrete structures as well as the management of fabrication and construction. It mainly serves four customer segments – steel detailers and fabricators; construction companies and contractors; precast concrete fabricators; and engineering offices.
In 2007, B&C accounted for nearly 80 per cent of Tekla’s total net sales. “B&C’s net sales are generated from all over the world with customers in more than 80 countries. The biggest single market of B&C is the US,” says Moutlak. The I&E unit develops and sells model-based software solutions to its key customer industries in energy distribution (Tekla Xpower); infrastructure management (Tekla Xcity and Tekla Xstreet); and water and sewage (Tekla Xpipe).
I&E’s product-based offering also comprises custom-built software developed in cooperation with individual customers or customer groups, says Munner. Product entities developed in the projects are offered to other customers as well. In 2007, I&E accounted for some 20 per cent of Tekla’s total net sales with customers in some 10 countries.
Tekla will be exhibiting at Stand A360, Hall No 8.