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DELTA Faucet Company has bolstered its market presence in the region with the launch of its new showroom with Mac Al Gurg – its strategic partner in the UAE – in Umm Hurair, Dubai, last month.
The new showroom will exhibit Delta Faucet’s full product range including bath and kitchen faucets in addition to a dedicated display for the Brizo brand, Delta’s premium collection in collaboration with Jason Wu. One of the largest and most awarded American manufacturers of residential and commercial faucets, Delta Faucet is continuing to grow and increase it footprint in the Middle East region.
“We are confident that our association with Mac Al Gurg will help us achieve our goal of becoming market leaders in the kitchen and bathroom sphere here in the Middle East,” comments Ross Jackson, general manager Delta Faucet Middle East. “The latest showroom illustrates our commitment to the region and is in line with Delta Faucet Company’s ongoing global expansion plans into emerging markets as well as illustrating our dedication to strengthening our position here.”
Delta Faucet Company continues to strengthen its presence in the region and recently launched its headquarters in Dubai to support its growing customer database. The new multi-purpose operation will support the company’s continued growth in the region, serving as the sales and marketing hub, providing training facilities for design and construction professionals and operating as a corporate showroom showcasing innovative products from the Delta and Brizo brands.
“Having secured a firm presence in the GCC since 1975, we have a fair idea of brands who can maintain relevance and longevity in this market. Over the years, we have been able to combine synergies and products of multiple principals and believe that Delta Faucet’s range of innovative products will fill a gap in the market for sustainable bathroom and kitchen products,” says Rajkumar Paryani, general manager for Mac Al Gurg.
Delta Faucet is committed to providing smarter ways for people to experience water and continues to develop new and innovative solutions that are more environmentally responsible while also enhancing the end user’s experience. The company, which has been around for six decades, was recently selected for the Danat Al Emarat Women and Children’s Hospital and has several exclusive projects in the pipeline.
A worldwide leader in faucets and related accessories, Delta Faucet Company sells products in more than 53 countries, including 11 markets in the Middle East. Within the UAE, Saudi Arabia, Qatar, and Oman, the company’s faucets are sold through retail stores and wholesale showrooms.
Delta is a 2013 WaterSense partner of the US Environmental Protection Agency.