Ajdan Real Estate Development Company has unveiled “Khobar Pier”, a SAR5.6 billion ($1.5 billion) coastal destination planned for the Arabian Gulf, as Saudi Arabia continues to expand its tourism and leisure offering.

The project, launched in partnership with Ashraq Development, the Tourism Development Fund and Aljazira Capital, aims to strengthen Al Khobar’s appeal as a waterfront tourism and lifestyle destination.

Located on 671,000 sq m, Khobar Pier will feature an 850-m waterfront and around 305,000 sq m of developed area.

The destination will include 689 residential units, 690 hotel rooms and 33,000 sq m of commercial space, creating an integrated environment combining hospitality, leisure, retail and residential experiences.

Water will form a central element of the destination, with interconnected waterways surrounding a central island and elevated hill offering views across the Gulf.

The development will feature internationally branded hotels and resorts, luxury residences and villas, restaurants, retail outlets, green spaces and facilities for sports and water-based activities.

The project is designed to encourage visitors to spend more time along the Khobar waterfront, with its mix of accommodation, dining, entertainment and recreational experiences supporting the city’s tourism proposition.

Its coastal setting and emphasis on water-based activities are also intended to broaden leisure options for both domestic and international visitors.

Ajdan said the project reflects its strategy of developing destinations that extend beyond traditional real estate, combining hospitality, entertainment, dining and retail to create tourism-focused environments.

The development is also aligned with Saudi Vision 2030’s objectives of creating distinctive destinations, improving quality of life and diversifying the Kingdom’s economy.

Ajdan’s wider portfolio includes Ajdan Waterfront and Fairmont Ajdan in Al Khobar, as well as Ajdan Island and developments in Riyadh and Jeddah.

With its scale, hotel offering and extensive waterfront, Khobar Pier is positioned as a new leisure and tourism destination for the Eastern Province, adding to the region’s growing portfolio of coastal attractions. -TradeArabia News Service