Muraspec, which claims to be the Middle East’s largest wallcoverings supplier, is streamlining the design process for interior design consultants.

A leader with a 35 per cent market share, Muraspec is undergoing a radical re-evaluation of operations to stimulate the growth of the sector as a whole.
To this end, it has created the Muraselector, which comes after 24 months of market research and internal analysis. The CD selector has been designed to speed up the consultancy process for the end user.
“The aim of the new tool is to help customers identify exactly what they want to achieve in terms of room effects, and then present them a number of options from the range that will allow the to achieve their desired outcome,” explained sales and marketing director Chris Williams.