Saudi Diesel Equipment Company (SDEC), a leading provider of power, construction and lifting equipment and commercial trucks, is set to make a powerful statement at Heavy Equipment Connect (HEC 2026) this month (February 2 to 4) in Dammam, where the company will showcase one of the event’s most comprehensive line-ups of construction and industrial machinery.
Its participation underscores SDEC’s pivotal role in Saudi Arabia’s evolving development landscape and its alignment with the kingdom’s diversification ambitions, where heavy machinery continues to underpin the progress of giga- and mega-projects across the nation.
Speaking exclusively to Gulf Construction, a spokesman for SDEC says the exhibition offers an ideal venue to demonstrate the depth and versatility of the company’s portfolio, which serves virtually every sector – construction, mining, logistics, and infrastructure.
“As Saudi Arabia continues to diversify beyond traditional sectors, our equipment offering reflects this shift by supporting emerging sectors and new project requirements,” he says, adding that the event allows the company to reinforce its position in supporting this transformation.
The DA45 articulated dumptruck will be among the wide range of Develon heavy equipment that will be showcased.
Develon leads the display
At the heart of SDEC’s presence at HEC is Develon – formerly Doosan – the company’s flagship heavy equipment line. Over the past year, the rebranding transition has matured successfully, with Develon now well recognised for maintaining the same engineering excellence and reliability that customers associated with Doosan.
“Early on, we focused on educating our customers that Develon represents the same proven product and engineering excellence. With strong support from Develon and the confidence of our customers, the Develon brand has now successfully established itself in the market,” the spokesman states.
The spotlight at Heavy Equipment Connect will be on a wide array of Develon machinery fine-tuned for the kingdom’s demanding construction landscape. Key models include the DX220LCA-2M and DX490LC-7M crawler excavators and the DX190WA wheel excavator, which will be on display, showcasing their productivity and adaptability across earthmoving and infrastructure works.
Compact and specialised solutions such as the DX55WE mini excavator, alongside the DL420A-7M and SD300N DISD wheel loaders and the DA45 articulated dumptruck, complete the line-up. Together, they highlight Develon’s capability to address the needs of projects ranging from urban developments to mining and infrastructure.
Technology and performance
Develon’s technological strength lies in the reliability and efficiency of its Tier 3 engines, particularly suited to Saudi Arabia’s challenging operating conditions. These engines deliver the advantages of improved fuel efficiency, simpler maintenance, and lower emissions – qualities increasingly sought after as the sector focuses on sustainability.
Construction remains Develon’s strongest market segment in Saudi Arabia, though SDEC also reports significant growth in demand from the expanding mining sector.
To help contractors maximise productivity, SDEC provides tailored technical support and preventive maintenance programmes.
“SDEC works closely with contractors by providing technical support, preventive maintenance programmes, and responsive after-sales service to ensure Develon machines perform optimally in challenging operating conditions. Our local expertise and on-ground presence allow us to support customers throughout the entire equipment lifecycle,” the spokesman emphasises.
Expanding solutions for diversified sectors
Beyond Develon, SDEC’s exhibition reinforces its reputation as a multi-brand, multi-sector solutions provider. The company is also displaying Bobcat forklifts, which extend its service offering beyond construction to logistics, warehousing, and industrial applications.
“Bobcat forklifts complement SDEC’s heavy earthmoving equipment by addressing the material handling and logistics requirements that typically follow large-scale construction and infrastructure projects. While Develon equipment supports site preparation and earthmoving, Bobcat forklifts provide reliable solutions for warehousing, logistics hubs, industrial facilities, and on-site material movement. This allows SDEC to support customers across multiple phases of their operations, from construction through to logistics and facility management,” he explains.
JAC commercial trucks will be on show.
Complementing these are JAC commercial trucks, notably dumptrucks aimed at construction and material transport applications. JAC’s broader range also serves logistics and municipal management. The spokesman highlights JAC’s competitive advantage, which includes high specifications at attractive price points – appealing to fleet operators seeking performance without compromising affordability.
In addition, visitors can explore SDEC’s wider equipment ecosystem, including Daewoo commercial vehicles, Tonly off-highway dumptrucks, Mahindra backhoe loaders, Bobcat generators, DY cranes, Everdigm concrete pumps, and PEAX rental solutions, encompassing a full spectrum of site and transport needs.
Visitors to Heavy Equipment Connect will also have the opportunity to see selected Develon machines in live demonstrations. For clients making event purchases, SDEC is providing special value-added offers including spare parts and service vouchers, along with flexible financing options.
“Our participation reflects our long-term commitment to Saudi Arabia’s development objectives. Through reliable products, trusted partnerships, and industry-leading after-sales service, SDEC continues to play a vital role in building the kingdom’s future,” the spokesman remarks.
Strengthening service and support
SDEC has significantly strengthened its after-sales capabilities with expanded facilities and digital tools. A major service hub in Aziziyah anchors this strategy, supported by satellite branches in remote growth zones such as NEOM. The company is also leveraging AI-driven predictive analytics to enhance parts availability and forecast maintenance needs.
A further investment in resources is reflected in SDEC’s operation of the largest Develon regional training centre, where technicians receive advanced instruction to maintain equipment performance and customer uptime.
Driving sustainability and future growth
SDEC is addressing the escalating demand for operational sustainability and fuel efficiency by championing Tier 3 engine technology. These power units are engineered to provide an optimal balance between high-performance output and environmental responsibility. By delivering lower emissions and superior fuel economy, Tier 3 engines offer contractors a reliable, cost-effective pathway to greener operations in demanding desert environments.
Looking ahead to the next three to five years, several key trends are poised to redefine the Saudi heavy equipment landscape, he says. Beyond the widespread adoption of efficient engine standards, the company anticipates strong momentum driven by continued infrastructure investment, expanding mining activity, and greater reliance on equipment financing.