RAKtherm, a part of Saudi-based Hashim Group and a leading brand of innovative PPR and PEX piping systems, has devised a solid growth plan to increase its international footprint in response to growing global market demand for piping technology solutions.
The three-pronged plan comprises investment in capital expenditures, market dominance strategies, and product innovation which has resulted in a 34 per cent increase in production capacity, said a statement from the company.
This has ensured adequate global supply, strengthening of resources for wider market penetration and reinforced an already extensive distribution network in 35 countries worldwide, it stated.
RAKtherm said it uses advanced German technology to manufacture and deliver the most modern high-performance piping systems with a service life of 50 years to support major MEP (mechanical, electrical and plumbing) projects across GCC, North and South Africa, South and East Asia, and Europe.
Ali Hashim, the chairman of Hashim Group, said: "Having established ourselves as market leaders in the global arena with a portfolio that boasts the world’s most versatile and comprehensive piping systems, we have realigned our focus this year to leverage the potential of global markets."
"We are preserving and expanding our market territories by developing the latest MEP technology solutions to meet plumbing challenges," he stated.
According to him, RAKtherm is planning to launch next year a new range of piping systems which was developed by the company.
"Investments to the tune of $200 million in capital expenditures which we announced last year is for technology enhancement, equipment modernisation, and for launching of the new innovative piping systems from RAKtherm," stated Hashim.
Its products are engineered and manufactured with high precision and are tested, conform to and certified by DVGW, CSTB, SKZ, HY, and TUV, affirming the highest level of efficiency, functionality and performance, he added.-TradeArabia News Service